Press

Senate Republicans, including members of leadership and even Trump allies, say former President Trump should stay out of the 2024 Senate primaries, hoping to avoid a repeat of last year’s disappointing midterm elections.

Even Trump’s strongest allies would like to see next year’s Senate races play out without Trump including Sen. Lindsey Graham (R-S.C.) saying, “If I were him, I’d focus on his own election, but I doubt if he’ll take that advice.”

In The Hill, ROKK co-founder and partner Ron Bonjean noted that Trump didn’t have a good record picking winners in last year’s toughest races and his involvement shifts the debate away from topics that GOP leaders want to emphasize: inflation, gas prices, crime, the border and federal spending. Get the full story here.

Social media has become an integral part of our lives, significantly influencing the way brands market their products and services, much like the rise of television once did. Social media trends are powerful tools brands can leverage to engage with their audiences, and the interactive nature of social platforms means there are always a plethora of emerging trends for brands to consider incorporating into their marketing and advertising strategies.

Because social media trends ebb and flow in terms of viral popularity, it’s important for brands to stay up to date on the latest trends to create the most relevant, engaging content. Featured in Forbes, ROKK Executive Vice President of Digital and Paid Media Rachel Winer shares social media trends she believes brands should consider incorporating into their campaigns to boost their effectiveness and reach.

Check out the piece in Forbes to get more from Rachel and take a look at RADIUS for ways to elevate and amplify your story to drive optimized results.

In honor of the launch of RADIUS, ROKK Solutions’ newest data and insights offering, Rachel Winer, ROKK’s Executive Vice President of Digital & Paid Media, shared some thoughts on why and how best data practices can elevate communications campaigns.

Check out the opinion piece in Forbes to get more from Rachel and take a look at RADIUS for ways to elevate and amplify your story to drive optimized results.

Rokk Solutions Partner Kristen Hawn spoke with Joe Mathieu on Bloomberg’s “Balance of Power” and gives her thoughts after the New York grand jury voted yes to indict former President Donald Trump. Hawn talks about how this may affect both the Democratic and Republican parties, and what this means for the Biden administration. Get the full story here.

Elizabeth Northrup joined ROKK Solutions as its first Chief Client Officer in 2023. PR News recently sat down with Northrup and discussed the extension of public affairs throughout communications and the importance of understanding bipartisan audiences in both internal and external responses to societal issues.

Take a look at the piece in PR News here to get the full interview.

Donald Trump used his first election rally in Waco, Texas, to cast the 2024 presidential vote in apocalyptic terms, slam his leading Republican rival Ron DeSantis and rail against prosecutors pursuing him with criminal investigations he likened to a “Stalinist Russia horror show.” Speaking to several thousand of his diehard supporters, Trump spent much of his nearly two-hour speech attacking the multiple investigations that have put him in legal peril as politically motivated.

In Reuters, ROKK co-founder and partner Ron Bonjean noted how Trump’s escalating rhetoric has repelled at least some within his own party. Get the full story here.

ROKK Solutions’ newest data program RADIUS, a suite of data programs designed to help clients create and drive the most effective campaigns, was recently highlighted in the Capitol Communicator.

Rachel Winer, EVP of Digital & Paid Media at ROKK Solutions, emphasized the significance of adapting communication strategies to keep up with the ever-changing landscape. “As communication plays a critical role in today’s dynamic environment, we recognize the need for organizations to stay ahead of the curve.”

For more information on RADIUS, check out the feature in Capitol Communicator, here.

ROKK Solutions Partner Kristen Hawn discusses how the press can ‘fairly describe’ DeSantis’ comment that Ukraine aid is not a ‘vital’ U.S. interest as a ‘flip-flop,’ on Fox News Live. Watch the replay here. 

Republicans are blaming the nation’s second-largest bank failure on corporate “wokeness,” not lax regulation, ill-fated business decisions or panicked customers rushing to pull out their money.

There is no consensus among conservatives on what the GOP means by “woke” but it’s used as a catch-all term for identity and other liberal politics, including diversity, equity and inclusion initiatives in the corporate sector. 

Did environmental, social and governance principles cause the collapse? 

Environmental, social and governance principles had nothing to do with the bank’s failure, according to Lindsay Singleton, chief development officer of public affairs firm Rokk Solutions.

“Blaming the opposing political party will almost certainly win more votes than blaming a misunderstood investment framework,” Singleton said. Get the full story here.

Conservative attacks on ESG investing have spread to statehouses across the country. Now business groups are fighting back.

From North Dakota to Mississippi, state lawmakers have defeated proposals that would bar state governments or pension funds from doing business with financial institutions that follow ESG – environmental, social and governance – principles, making way for weakened versions of legislation.

ROKK Solutions co-founding partner Ron Bonjean spoke with USA Today and discussed why voters, including Republicans, oppose government action to curb ESG investment. Get the full story here.