The midterm elections are still more than 9 months away, but Republicans already planning for a majority on Congress. Co-founding Partner Rodell Mollineau comments in this article.
ABC7: Republicans plotting how they’ll run Congress in preparation for midterm elections
Republican strategist Noelle Nikpour and Democratic strategist and ROKK Partner Kristen Hawn debate public and media perception of Biden’s first year as president. Listen to the conversation here.
Will the Biden administration’s unfinished agenda be enough to carry Democrats through the midterms? Stagwell Chairman and CEO Mark Penn joins ROKK Co-founding Partner Ron Bonjean for a discussion on the dynamics shaping the 2022 vote, as part of Barron’s webinar A Better Economy: Inclusive Recovery.
Vice President Kamala Harris is undergoing a fresh start in 2022. Since the new year began, Harris has been front and center, alongside President Biden in delivering speeches on the Jan. 6 anniversary of the Capitol insurrection and on voting rights earlier this week in Atlanta. The vice president is also bringing in new aides, particularly on her communications team, as part of the refresh. Founding Partner Rodell Mollineau comments on this fresh approach here.
President Biden is debuting sharper attacks against Republicans, seeking to make the upcoming midterm elections into more of a choice between his party and the GOP.
The strategy has proven difficult for past presidents to successfully execute but is one that Biden’s allies say is vital in order for Democrats to hang on to their narrow majorities in Congress.
Founding Partner Rodell Mollineau comments on the strategy in this article from The Hill.
It’s a new year, 2022 is here and that means we are getting closer to the anticipated 2023 demise of third-party cookies. This is how the internet tracks and shows certain ads to target audiences across different websites.
While third-party cookies serve an important role in getting the right information to the right people at the right time, when they go away digital advertising will be here to stay and optimize towards first-party data sources- even on Google and Facebook ads.
Senior Vice President Rachel Winer shares her five tips for starting to optimize digital ad spend here.
As we enter the third pandemic year, the one word that could sum up this phase of the 2022 midterm cycle is uncertainty. Digital ad restrictions, changes to voting laws, online privacy concerns, the direction of the pandemic and its impact on face-to-face campaigning and ad production are hurdles agencies are helping their clients overcome. Sean Miller from Campaigns & Elections asked Genevieve Wilkins, Senior Vice President of Creative at ROKK, to get out her crystal ball and share her predictions for 2022. Read the article here.
ROKK Solutions, a bipartisan public affairs firm at the nexus of policy, politics and communications is pleased to announce that it’s work with the Iraq and Afghanistan Veterans of America (IAVA) has been recognized as a finalist in the 2022 Innovation SABRE awards. These awards, part of the SABRE awards series from PRovoke Media, recognize campaigns that push boundaries and use innovative thinking and technology to deliver above and beyond for their clients and their cause. Finalists were selected from over 700 entries across 60 categories, and the winners will be announced at Innovation SABRE Awards — North America in February 2022.
For a complete list of finalists, click here.
Washington, D.C.–
ROKK Solutions, a bipartisan public affairs firm at the nexus of policy, politics and communications will have a community service partnership in 2022 with BeGreatDC, an expanding local non-profit.
BeGreatDC is a 501(c)(3) that uplifts and supports local marginalized groups through wellness, education, and community engagement initiatives. The organization focuses on creating service opportunities and other events that build a connection between those in need and those who have to give.
“This partnership is an important opportunity for ROKK to give back to the community here in Washington and we are enthusiastic about building on our work together,” said Ron Bonjean, Co-founding Partner at ROKK Solutions. “BeGreatDC is a tremendous philanthropic organization that we were naturally drawn to because it is really making an inspiring difference in people’s lives.”
A DC public school community partner, BeGreatDC’s mission is to empower, educate, and engage the community while cultivating a unique culture of service and philanthropy. The organization’s programs include a quarterly GoGroceries activation that provides free groceries to one hundred families in need and their annual Laptops and Hotspots Drive that provides free laptops and internet access to DC students. ROKK Solutions was a sponsor of the 2021 Laptops and Hotspots Drive, and is currently participating in the annual Holiday Toy and Luggage Drive.
“We’re excited to work with ROKK Solutions in the coming year to advance some of our initiatives and programs in the community, ” said Rachael Payton, Founder and President of BeGreatDC. “A strong community needs strong collaboration for greater impact. Working with the energetic and passionate team at ROKK Solutions will give us the opportunity to help more of our DC neighbors in need.”
ROKK Solutions has recently undergone a strategic expansion, resulting in double-digit growth, a 360-degree integrated suite of capabilities and various accolades including two years on the Agency Elite 100 list and recognition from PR News Platinum Awards, PRovoke IN2 SABRES, PRovoke SABRE awards and the Bulldog PR awards. With in-house capabilities in digital and paid media, creative, crisis communications, social impact communications and more, ROKK is a sought-after agency for Fortune 100 organizations, nonprofits and associations looking to build relationships and impact change in Washington.
Partner Kristen Hawn explains to NPR the motivating factors for the Democrats to get President Biden’s full agenda through by the end of the year. Read more of her thoughts here.