ERICA STANLEY
VICE PRESIDENT
ERICA STANLEY
VICE PRESIDENT
Erica is a seasoned strategic communications and public affairs professional with more than 25 years of experience helping companies, associations and causes navigate complex political, regulatory and reputational landscapes. Her career spans political campaigns, government, agency and independent consulting, giving her the ability to anticipate how a story will land across audiences, from the C-suite to Capitol Hill to the court of public opinion.
Erica built her career at agency shops including The Glover Park Group (now FGS Global) and Bully Pulpit International, leading large corporate and nonprofit accounts spanning health care, education, financial services and more. Before her agency career, Erica served as Deputy Communications Director for DC Mayor Adrian Fenty where she managed rapid response and crisis communications for a big-city mayor during one of the most contentious periods of his tenure. Most recently, she ran Stanley Strategic Communications, her own boutique consultancy, for more than eight years, building and sustaining a diverse client portfolio across corporate, nonprofit and advocacy sectors.
At ROKK, Erica brings her deep media relationships, integrated campaign experience and political instincts to bear for clients navigating a rapidly shifting political and regulatory environment.
WHY ERICA BELONGS IN THE ROOM
She knows how to tell the story that moves the needle.
Erica has spent her career translating complex challenges – policy, regulatory, reputational – into narratives that resonate and drive results. That means earning an NYT editorial cartoon, a presidential shout-out for a report release and landing the National Teacher of the Year on GMA. She finds the angle that cuts through.
She’s the person you want in your corner when it gets complicated.
Erica has managed communications for a DC mayor during one of the most consequential periods of transformation in the nation’s capital, and coordinated messaging across many large coalitions where every stakeholder had their own agenda. She knows how to find the path forward when there isn’t an obvious one.
She makes the whole greater than the sum of its parts.
Erica is the person who keeps the trains running on time and translates across lanes so the strategy, the message, the media and the moment all arrive together. She brings out the best in teams and clients by making sure everyone knows where they’re going and why.
GOOD TO KNOW
Eden, NC (the accent never left)
Lover of live music (mostly indie rock and pop) and a dedicated Swiftie
Scouring the aisles of TJ Maxx, HomeGoods and any good thrift store for the thrill of the deal
Girl Scout Gold Award recipient, still involved through her daughter’s Cadette troop
