Reuters: Why a wave of social media ads may signal a potential DeSantis White House run

Florida Governor Ron DeSantis, a rising Republican star, has been careful not to nurture growing speculation that he will make a presidential bid in 2024. He has brushed off questions about his political ambitions, while the party’s presumptive front-runner, Donald Trump, repeatedly hints he will run again.

But there are signs that DeSantis could be preparing for a White House run even as he campaigns for another term as governor in November’s midterm elections.

ROKK CO-founding Partner Ron Bonjean shared his thoughts here.