LinkedIn: Why and How to Use Social Media Within A Communications Plan Mix

June 21, 2021

Is social media killing off traditional media? ROKK Vice President John Brandt argues that if anything, it is transformative rather than destructive. Speaking at an event for the National Lieutenant Governors Association, Brandt laid out the importance of a well-managed social media strategy, and how it can be used to further strategic communications goals.

Read Brandt’s remarks here.

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