ASHLEY CARPENTER
Chief Business Officer
ASHLEY CARPENTER
Chief Business Officer
Ashley Carpenter is a trusted advisor to senior executives navigating high-stakes communications, reputation challenges, and complex business environments. She helps organizations anticipate what’s coming next and position themselves to lead through it.
Known for her ability to see around corners, Ashley guides clients through the immediate moment and the series of decisions that ultimately shape outcomes. By embedding closely with leadership teams, she has helped Fortune 100 companies navigate risk, transformation, and opportunity with precision.
Ashley combines data-driven strategy with a deep understanding of Washington’s media and influence ecosystem, ensuring clients reach the audiences that matter most at the moments that matter most.
As Chief Business Officer, Ashley provides senior-level counsel on strategy, emerging platforms, and the evolving tools required to break through in a fragmented communications landscape. She also leads the firm’s growth strategy, driving new capabilities, products, and partnerships.
Prior to joining ROKK, Ashley spent 20 years at The Washington Post, where she advised Fortune 100 companies. She most recently served as Vice President of Public Policy and Advocacy, helping organizations achieve business and policy objectives through data-driven, insight-led strategies.
WHY ASHLEY BELONGS IN THE ROOM
Because she is going to stay in the room.
Ashley is dedicated to her clients and their success. She guides clients with confidence, strength and grace under pressure.
She understands the evolving role of the C-Suite and their stakeholders.
The stakeholder today is not the same as it was 2 years ago. CEO’s need to reach Washington, investors, clients/suppliers, and in a post covid trend, current and prospective employees. Ashley not only understands this but has architected several impact strategies to effectively speak to and reach these stakeholders.
She thrives in the intersection of business and policy.
Anyone who has worked with Ashley in the past has heard her say, in order to do business in or with the US, you must go through Washington.
GOOD TO KNOW
Streaming
Beach
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Ashley attributes her unmatched curiosity to her Father who had weekly current event quizzes at the dinner table growing up.
