PRNEWS: Communications Tips for Navigating a Challenging Post-Election Terrain

Election Day is finally upon us. After a long campaign cycle that will be remembered for historic and shocking events, the American people head to the polls on Tuesday to render their verdict on the nation’s future.

Campaign 2024 is winding down. But our heated political season is far from over.

Once the ballots are counted and the results are known, Americans will start to process the political, cultural and social ramifications of this election. Given the sharp divisions in our country and acrimonious nature of this campaign—often framed in apocalyptic terms—it’s inevitable that the election’s outcome will leave half the country bitterly disappointed and the other triumphant. This dynamic will become increasingly tense as newly elected leaders prepare to take office next year, moving from broad stroke campaign pledges to the definitive act of governing.

Read Executive Vice President Jeff Grappone’s piece in PRNEWS.