Author: Keisha Parker

Around this time of year, two phenomena occur: First, brands cash in on the holidays as shoppers spend upwards of $1.1 trillion during this annual sales spike; second, organizations see an uptick in charitable giving and activity as consumers use the season to reflect upon and act...

Twitter recently announced it would ban political advertising, a move which has caused a great deal of confusion among companies, trade associations, and advocacy groups. How will this impact organizations that are using social media as part of their advocacy work?  ROKK Solutions Partner Ron Bonjean...